Post by account_disabled on Dec 23, 2023 9:54:47 GMT
I talked about how to use the summer to improve editorial marketing , I also talked about passive editorial marketing and why we need to deal with editorial promotion . But how to start marketing to improve the visibility of a book and sell more copies? There are three aspects to keep in mind in marketing related to publishing: the author : the professional figure who writes the book, the one who therefore produces the book product; the book : the product to be sold, the fruit of the writer's creative work; the publishing house : the company that makes the book product sellable, thanks to the improvement of the text and graphic and typographical features.
Editorial marketing is therefore a set of operations to be carried out within this triple aspect, considering each aspect in its specific context. The author and editorial marketing The Special Data average writer tends to finish his work when he has put an end to the novel of his life. As I have already explained, it is at that point that he begins the work. Because a novel, once written, is just a set of words, certainly not a product capable of being sold. Every author, therefore, should - must - start thinking about selling their book, which does not mean offering it door to door, convincing friends and relatives to buy it or, worse, boring the contacts they have on Facebook by announcing every day that they have written a book.
The author must understand that if he is not convinced of how valid what he has written is, how can readers be convinced? Furthermore, the author is the only person in the world who knows his book, his product, better than anyone else. Who, then, better than him can promote it? Who more than him should be interested in publicizing it? The first step in starting editorial marketing, for the writer, is to understand this and answer these questions. This is how it should start.
Editorial marketing is therefore a set of operations to be carried out within this triple aspect, considering each aspect in its specific context. The author and editorial marketing The Special Data average writer tends to finish his work when he has put an end to the novel of his life. As I have already explained, it is at that point that he begins the work. Because a novel, once written, is just a set of words, certainly not a product capable of being sold. Every author, therefore, should - must - start thinking about selling their book, which does not mean offering it door to door, convincing friends and relatives to buy it or, worse, boring the contacts they have on Facebook by announcing every day that they have written a book.
The author must understand that if he is not convinced of how valid what he has written is, how can readers be convinced? Furthermore, the author is the only person in the world who knows his book, his product, better than anyone else. Who, then, better than him can promote it? Who more than him should be interested in publicizing it? The first step in starting editorial marketing, for the writer, is to understand this and answer these questions. This is how it should start.